Culture of Hoops
BMF Holiday: Jordan CP3.VIII ‘Christmas Day’
Holiday on the Hardwood: The Jordan Brand Christmas Day Collection
This holiday season, the Jordan Brand’s lineup of performance shoes pay homage to a pivotal moment in Michael Jordan’s history while bringing the latest technology to the court. Each year as the holiday season approaches, NBA fans turn their eyes to the hardwood for the much-anticipated Christmas Day games, an annual showcase of on-court action and standout style. This year is no different, with a slate of games highlighting the league’s best players and biggest rivalries.
This holiday season, the Jordan Brand’s lineup of performance shoes draw inspiration from the Cardinal colors and distinctive AJ VII print, paying homage to a great moment in Jordan history while bringing the latest technology to the hardwood. This year, Jordan Brand’s signature family of athletes, including Carmelo Anthony, Chris Paul, Blake Griffin and Russell Westbrook, will take to the court in the following performance shoes on Christmas Day.
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