Culture of Hoops

BMF Training Debut: adidas adizero Prime Boost

BMF Training: Being a baller isn’t just about what you do on the court – it’s about how you prepare to ball when you’re away from it. BMF Training is about bringing you the latest in training footwear, apparel, and equipment that can help you raise your game and also give you insight into what the best players are wearing in preparation for their battles on the NBA stage.

Courtesy of adidas | featuring the adidas adizero Prime Boost

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For the first time, Boost and Primeknit technologies are combined to deliver the adizero Prime Boost. The Primeknit upper, constructed by digital knitting technology, carefully engineered to provide a precision fit that keeps your foot locked in place while Boost cushioning provides energy return mile after mile. The environmentally friendly shoe’s sole uses the same design as the adizero Adios Boost, which has been worn by winners of 17 major marathons.

adizero Prime Boost is available for $200 on July 13 at adidas.com and adidas Sport Performance stores in Black/White/Solar Red.

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