It may be cool in the Northern Hemisphere for the Holiday 2014 season, but it’s summertime in the Southern half of the world. With the new Breathe Southern Hemisphere Collection, Nike brings summer-focused performance benefits to sport classics. To combat the heat, the collection features breathable, lightweight sneakers that are comfortable enough to keep up with any warm-weather activities. In other words: sneakers for the spirit of summer.

In South America, Brasil’s hot and humid conditions inspired Nike design with the on-the-go lifestyle that switches from the beach one minute, to running and training the next.

The Nike Design team integrated lightweight and breathable materials into the footwear collection to help free feet from oppressive summer temperatures.

The Nike Breathe Collection deconstructs two of Nike’s iconic silhouettes, transforming classic Nike Air Max and Nike Roshe Run sneakers into ultra-breathable, lightweight shoes. The shoes have been stripped to their core essentials — layers of reinforcement removed and heavy materials eliminated. Spacer mesh creates pockets of air between the upper materials to allow for increased airflow.

The Nike Breathe Collection’s Air Max Lunar1 styles are infused with Nike Lunarlon foam technology, which refines cushioning by taking comfort and support with a responsive foam ride.

Distinct colorways for men and women offer vibrant summery hues. The Nike Breathe Collection will be available starting Oct. 20 on and at select Nike retailers.

Nike Air Max Lunar1

Nike Air Max Lunar1 is the definitive union of lightweight cushioning and flexibility. This season, the beveled ribs of Lunarlon foam are highlighted by a colored window that complements the mesh upper.

Nike Air Max 1

Stripped of its traditional leather, suede and synthetic overlays, the Nike Air Max 1 Breathe sheds weight and improves breathability. A dynamic fit tongue ensures the foot stays secure and moves with the body, while an updated Phylon tooling makes the sole ultra-light and super comfortable.

Bold piping offsets the gray mesh to give this season’s Air Max Breathe an updated look.

Nike Roshe Run

The definition of cool style, bright colors dominate this season’s Nike Roshe Run. The men’s colorways boast vividly hued outsoles, bringing a strong contrast to the neutral uppers. The women’s looks take the opposite approach, with white outsoles supporting vibrant uppers and accented with a white Swoosh logo.

Ho14_NSW_AirMaxLunar1_34084 Ho14_NSW_AirMaxLunar_v3_34086 Ho14_NSW_AirMaxLunar_v4_34075 Ho14_NSW_AirMaxLunar_v5_34088 Ho14_NSW_AirMaxLunar_34081 HO14_NSW_Airmax1_34076 HO14_NSW_Airmax_1_v2_34077 HO14_NSW_Airmax_1_v3_34083 HO14_NSW_Airmax_1_v4_34079 HO14_NSW_Airmax_1_v5_34082 Ho14_NSW_AirMax_34073 HO14_NSW_Roshe_1_34070 HO14_NSW_Roshe_2_34092 HO14_NSW_Roshe_3_34078 HO14_NSW_Roshe_4_34071 HO14_NSW_Roshe_5_34091 Ho14_NSW_Roshe_34072 HO14NSW_Lunar1_womens_34085 HO14NSW_Lunar1_womens_1_34080 HO14NSW_Lunar1_womens_2_34069 HO14NSW_Lunar1_womens_3_34074 HO14NSW_Lunar1_womens_4_34090


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