Culture of Hoops

John Wall hosts adidas Basketball Periscope channel today

John Wall

This is more a public announcement than anything, but if you didn’t know John Wall, the NBA All-Star point guard for the Washington Wizards, is a signature endorser of adidas. What does that mean exactly? Well, he’s a pitchman for the brand with the three stripes, who produce his name line of basketball shoes, the adidas J Wall 1 (assume more are coming). That said, in an effort to grow the brand and connect, Wall is taking time to talk to fans through Periscope, the much-talked about social media streaming application/network that live-broadcasts footage to viewers, and Wall is on the adidas Basketball Periscope account today, as in right now.

Check the Tweets below and maybe give him a look and see what he and adidas are up to.

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