Culture of Hoops

Reebok ZPump Rise Camo comes for hoops in pebbled print


Basketball is back in at Reebok, and it’s fused fashion with form for hoops in its latest creation — the Reebok ZPump Rise Camo.

Reminiscent a bit of the Reebok Reignman and Shroud model from the late-1990s for former NBA superstar Shawn Kemp, the ZPump Rise has essentially made a bootie into a performance shoe with customizable fit — worthy of a look.

See more on the new Pump, courtesy of our friends at Reebok.

The Pump technology takes Reebok’s patented custom mold fit back to the court with a true performance basketball sneaker – The ZPump Rise.

The ZPump Rise incorporates a lightweight, fully customizable air filled cage that pumps up and molds to any player’s foot for a locked-in custom fit. By using 3 key lightweight parts, this shoe delivers both high performance features as well as wearable comfort. The fusion compression sleeve offers a seamless and irritation-free upper. The construction of the internal mesh bootie is designed to provide all-over foot support for vertical and lateral movements on the court. But what makes this sneaker stand out from the rest is the fully customizable air-filled-cage that provides the foot with a locked–in custom fit.

The third drop in this three-part series is the ZPump Rise Camo launches this week for a December launch. Adding a fashion forward print to this unique silhouette allows it to stand out from all the others rather than blend in with its surroundings. Grab your pair for $124.99 at or Finish Line.


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