Culture of Hoops

BMF Holiday: An Under Armour Anatomix Spawn X-mas

Just when you think that Christmas themes have been done to death and every corner of the idea factory has been cleaned out, Under Armour has managed to make something special and unique for one of its premier star players — the Golden State Warriors’ Stephen Curry.

See what UA cooked up for the former Davidson College star below:

Under Armour Basketball is celebrating the holiday season with two special Anatomix Spawns.

The brown colorway features a fur lining and laser perforation for a softer, more casual feel and look. Design accents include embosses and textures that mimic the extremities of a small fuzzy animal. This colorway provides the needed comfort and the perfect look for a pre-game warm up or to wear off the court. But, when it’s game time, you have the green colorway  that features traditional Christmas colors, scale-like texture and olive and red colored accents. The design is inspired by the transformation of warm and fuzzy, to an aggressive, mean and monster like creature that’s ready to go to work against anyone in its way.

On Christmas Day,  Stephen will lace-up the green colorway that represents the attitude of a “Gremlin” and is engineered with Anatomix Spawn layered technology that works perfectly with your foot.

Both pairs will be available in limited quantities at the following Foot Lockers:

*  NYC – 34th Street
*  NYC – Times Square
*  Charlotte – Carolina Place Mall
*  Charlotte – South Park Mall

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