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Damian Lillard Shows The BOOST in adidas Crazylight Boost

Courtesy of adidas

adidas today debuts a video showcasing the game-changing elements of the adidas Crazylight Boost basketball shoe, launching September 1 at Foot Locker and adidas.com.

View the film here: http://youtu.be/LjV0BrEDlfc

The video features Damian Lillard’s player edition colorway and highlights the shoe’s industry-first Boost technology with energy return unlike any other cushioning in the game. Also detailed is the 11.6 oz. lightweight structure and Shockweb design for support.

Join the Crazylight Boost conversation at the adidas Basketball Facebook Page and on Twitter and Instagram at @adidashoops with #Boost.

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