Culture of Hoops

Andrew Wiggins Debuts His adidas NBA Swingman

Courtesy of adidas

adidas and the NBA today debut a new TV commercial featuring 2014 NBA Draft No. 1 pick Andrew Wiggins of the Minnesota Timberwolves to celebrate the launch of the revamped NBA Swingman jersey. View the spot here:

adidas and the NBA also today announced an exclusive partnership with LIDS in which fans can customize the new adidas NBA Swingman jersey with any NBA player name and number or personalize the jersey with their own name and number in more than 70 Locker Room by LIDS stores nationwide. Player-customization or personalization of current NBA team logo adidas and Mitchell & Ness headwear is also an option in more than 800 LIDS and Locker Room by LIDS locations across the country.

Created by adidas, the commercial is a humorous take on the busy lives of NBA athletes. In the spot, Wiggins requires the assistance of a “swingman” body-double to help meet his many obligations from practice, to photo shoots, to interviews and pregame preparation.

The new adidas NBA Swingman jerseys are designed with a premium mesh material and new name and number application that more closely replicates the authentic jerseys worn on-court by NBA players. The jerseys feature a slimmer cut that offer a more tailored, stylish fit.

The adidas NBA Swingman jerseys are available now at, the NBA Store on Fifth Avenue team retailers, and Locker Room by LIDS stores for $110.

Join the conversation on Twitter and Instagram by following @NBA and @adidasHoops with #NBASwingman.

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