Culture of Hoops

adidas, University of Miami enlist Soles By Sir for custom football cleats

TheU_SolesBySir_adidas_ 2

Well, this is interesting. The Hurricane football team of the University of Miami has enlisted the service of footwear customer, Soles By Sir, to customize the team cleats, in partnership with adidas.

This is a new thing for a college program, where customization has long been a taboo issue, generally with Nike basketball and football program. Adidas, however, is another company altogether.

This is all that adidas had to say about the new cleats:

The University of Miami and adidas have partnered with custom cleat designer Soles By Sir to create custom cleats for one of the Hurricanes’ biggest games of the year – Saturday, September 19th vs. Nebraska.

More details will be coming soon…

1 Comment

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

To Top