Hardwood and Hollywood
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Culture of Hoops
BMF Diamond Debut: adidas adizero Afterburner 2 "Trophy Pack"
Adidas' adizero technology has long been used in the basketball, running, and soccer channels, but baseball has now seen its day come for lightweight strength product to be in the three stripes mix -- welcome...
Culture of Hoops
Commentary: Nike Basketball Elite Series Rose Gold Collection lives up to name
The Swoosh is going to show the world that they are No. 1 when it comes to basketball performance gear -- the Nike Basketball Elite Series Rose Gold Collection is insane. First of all, if...
Culture of Hoops
Season's Change: The Atlanta Hawks Lose a Battle, but May Win War in the End
Image courtesy of Erik Daniel Drost/Flickr . At least it didn't happen in Atlanta. Atlanta Hawks fans saw their season end seven-games quicker than they hoped when the Hawks went down 4-0 to LeBron James...
Culture of Hoops
Commentary: Air Jordan 1 Retro High OG 'Varsity Red' returns 'remastered'
It goes without saying that the Nike Air Jordan I is arguably the most iconic sneaker in basketball history. With all due respect to the Converse All-Star Chuck Taylor, the Air Jordan I changed the...
Culture of Pop
'Point Break' Remake Trailer
Yes, they did it, they remade the original Fast and Furious aka Point Break . This is yet another film that just didn't need to be remade. Anyways, it's directed by Ericson Core, the director...
Culture of Hoops
Cavaliers vs. Hawks Game 4: King Sweep
Screen capture courtesy of the NBA/YouTube . In what was undoubtedly the most anticlimactic game of the series, the Atlanta Hawks submitted to the Cleveland Cavaliers in Game 4 by a score of 118-88. The...
Culture of Hoops
ESPN to Televise Ball Up Competition for $1 Million Prize
Ball Up, the leading streetball brand in the world and home to some of the most talented athletes to play the game, has reached an agreement with ESPN to televise its first-ever Million Dollar Summer...
Culture of Hoops
BMF Running: adidas fights poverty with #UltraBoost in 'Runner's Feet' video
Without a doubt, the adidas Ultra Boost has created a stir in the athletic footwear community, from businesses to consumers to media -- even BMF Sports' coverage of the Ultra Boost has been well-documented. In...
Culture of Hoops
BMF Gridiron: adidas Snoop Dogg adizero 5-Star 4.0 Uncaged & Gameday Trainer
Snoop Dogg has done so much, it's almost shorting him to call him a "rapper" -- the reality is that the man named Calvin Cordozar Broadus is a 17-time Grammy Award-nominated musician, TV show host/star,...
Culture of Hoops
Josh Hamilton Returns to Texas Rangers: Cue Freak Out in Five… Four… Three…
Image courtesy of Keith Allison/Flickr . On the side of a damp stone dripping with the Texas rain that soaked the streets of Arlington over the holiday weekend, a match was struck. And before the...
